llms.txt
# Praytell
> Praytell is a global creative communications agency. We work across media relations, social, influencer, and integrated campaigns to earn attention for brands rather than buy it. Our tagline is "creative that earns."
Praytell is headquartered in New York, with US offices in Los Angeles, San Francisco, Chicago, Austin, and Miami, plus teams in the UK, Australia, and Asia. The agency has been named Agency of the Year five times by PRWeek and Provoke Media, and PRWeek Best Place to Work eight times.
Praytell serves both consumer and B2B clients. Work spans travel and tourism, food and beverage, retail, CPG, technology, and lifestyle. Named client work includes Delta Air Lines, AllTrails, Fender, JBL, Semrush, Kyndryl, Angry Orchard, Hagerty, and P.F. Chang's.
## Core pages
- [Home](https://www.praytellagency.com/): Overview of Praytell as a creative communications agency, featured work, and services.
- [About](https://www.praytellagency.com/who-we-are): The team, culture, values, office locations, and agency recognition.
- [Our Approach](https://www.praytellagency.com/our-approach): How Praytell works — campaign experience paired with original research and an innovation practice.
- [Services](https://www.praytellagency.com/services): Creative communications services spanning awareness, influence, growth, authority, and integrated campaigns.
- [Expertise](https://www.praytellagency.com/expertise): Industry categories Praytell specializes in, with sector-specific work and capabilities.
- [Work](https://www.praytellagency.com/work): Case study index covering earned-first PR, social, and creative campaigns and their results.
- [Careers](https://www.praytellagency.com/careers): Open roles, benefits, and what working at Praytell is like.
## Content sections
- [Blog](https://www.praytellagency.com/blog): Perspectives, agency news, and industry commentary on PR, social media, influencer, and marketing trends.
## Selected case studies
- [US Soccer](https://www.praytellagency.com/case-studies/us-soccer): Campaign work for U.S. Soccer in the sports and fandom space.
- [Delta Air Lines Holiday](https://www.praytellagency.com/case-studies/delta-air-lines-holiday): Holiday campaign for Delta Air Lines in travel and tourism.
- [Dick's Sporting Goods Holiday](https://www.praytellagency.com/case-studies/dicks-sporting-goods-holiday): Holiday retail campaign for Dick's Sporting Goods.
- [Club Wingstop](https://www.praytellagency.com/case-studies/club-wingstop): Campaign work for Wingstop in food and beverage.
- [GameChanger](https://www.praytellagency.com/case-studies/gamechanger): Campaign work for GameChanger in youth sports and technology.
- [Muscle Milk Prodega](https://www.praytellagency.com/case-studies/muscle-milk-prodega): Campaign work for Muscle Milk in sports nutrition and CPG.
- [HABRI: The Real Reason for Pets](https://www.praytellagency.com/case-studies/habri-the-real-reason-for-pets): Campaign for the Human Animal Bond Research Institute on the human-animal bond.
The full case study library is linked from the [Work](https://www.praytellagency.com/work) index.
## Research
- [The Personality Era](https://www.praytellagency.com/the-personality-era): Praytell's 2026 research with YouGov on the shift of trust from institutions to individual personalities, and what it means for brands.
## Optional
- [Privacy Policy](https://www.praytellagency.com/privacy-policy): How Praytell collects, uses, and protects personal information.
- [Sitemap](https://www.praytellagency.com/sitemap.xml): Complete list of indexable URLs, including every case study and blog post.
