llms.txt
# About Mighil
Mighil has over 14 years of industry experience as a technical generalist. He started his career in digital media marketing in 2012 and has since held diverse roles, ranging from developer to product marketing strategist. Based in Chengdu, he has worked with startups across multiple continents—an experience that has shaped his approach to product development and cross-cultural communication.
## Services
Mighil combines technical knowledge with go-to-market (GTM) insight. After a decade with startups and established product companies, he provides solutions that actually work.
**Content & Writing:**
- Copywriting (tech startups, B2B companies, consumer brands)
- Technical writing and documentation
- Blog posts and content creation
**Product & Marketing:**
- Product Management & Marketing (0 to 1 approach)
- Product Marketing Strategy
- Go-To-Market (GTM) Planning
- Growth Consulting (SaaS and startups)
- Growth Experiments for SaaS
**Web Development & Consulting:**
- Web Development (PHP, Python, DevOps, front-end)
- Web Consulting (UX, conversion strategy)
- WordPress Maintenance (updates, security, backups)
- Headless WordPress Setup
- Technical Consulting
**SEO & Optimization:**
- Technical SEO (page speed, structured data, search engine optimization)
- Holistic SEO Strategies
- Website Optimization for China (mainland China internet landscape)
**AI & Emerging Tech:**
- AI Ops for AI Companies
- Prompt Engineering
- AI Adoption Consulting
When he's not writing or coding, he creates experimental electronic music and maintains this website as his personal corner of the web.
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# All Posts
[WeChat Ads for Foreign Companies: Formats, Costs, and Setup](https://mighil.com/wechat-ads-china)
[How to Publish on Huawei, Xiaomi, OPPO, vivo, and Tencent App Stores](https://mighil.com/publish-android-app-stores-china)
[China PIPIA: Personal Information Protection Impact Assessment Guide](https://mighil.com/china-pipia)
[HarmonyOS Next for Foreign Apps: What Developers Need to Know](https://mighil.com/harmonyos-next-foreign-apps)
[Douyin Ads Guide: How Foreign Brands Advertise on TikTok China](https://mighil.com/douyin-ads-china)
[Apple Search Ads in China: Setup, SCC Requirements, and Tips](https://mighil.com/apple-search-ads-china)
[Do You Need a CDN in China? Latency, ICP, and Provider Options](https://mighil.com/cdn-in-china)
[China MLPS (等保): Who Needs Multi-Level Protection and How to File](https://mighil.com/china-mlps)
[Distribution in China: The Complete Guide](https://mighil.com/distribution-in-china)
[China ICP Filing (备案): Requirements, Process, and Timeline](https://mighil.com/china-icp-filing)
[Xiaohongshu E-Commerce: A Complete Guide for Brands](https://mighil.com/xiaohongshu-ecommerce)
[How to Publish a WeChat Mini Program in China](https://mighil.com/how-to-publish-a-wechat-mini-program-in-china)
[Zhihu Ads: The Complete Zhihu Advertising Guide](https://mighil.com/zhihu-ads)
[WeChat Marketing in China: The Complete Guide](https://mighil.com/wechat-marketing-in-china)
[Social Media Apps in China: The Complete Guide](https://mighil.com/social-media-apps-in-china)
[Game Publishing vs App Publishing in China: A Complete Guide](https://mighil.com/game-publishing-vs-app-publishing-in-china)
[How to Remove Pirated Copies of Your App in China](https://mighil.com/how-to-remove-pirated-copies-of-your-app-in-china)
[Mobile Game Monetization in China: The Complete Guide](https://mighil.com/mobile-game-monetization-china)
[101 Malayalam Movies You Should Watch](https://mighil.com/101-malayalam-movies-you-should-watch)
[Azure China vs Global Azure: Complete Comparison](https://mighil.com/azure-china-vs-global-azure)
[Tencent Cloud in China: The Complete Guide](https://mighil.com/tencent-cloud-in-china)
[Best AI Tools for Startups in 2026 (The Essential Kit)](https://mighil.com/ai-tools-for-startups)
[Weibo Ads: The Complete Weibo Advertising Guide](https://mighil.com/weibo-ads)
[China Influencer Marketing: KOLs, KOCs & How It Works](https://mighil.com/china-influencer-marketing)
[China Payment Apps: How Payments Work in China](https://mighil.com/china-payment-app)
[AI Form Builder: What It Is, How It Works & Why Use One](https://mighil.com/ai-form-builder)
[Business Licenses in China: Types, Requirements & Costs](https://mighil.com/business-licenses-in-china)
[Huawei Cloud in China: The Complete Guide](https://mighil.com/huawei-cloud-in-china)
[Great Firewall of China Explained: How It Works](https://mighil.com/great-firewall-of-china-explained)
[AI Skills for Marketers: The Complete Guide](https://mighil.com/ai-skills-for-marketers)
[TapTap Ads: The Complete Taptap China Advertising Guide](https://mighil.com/taptap-ads)
[Game Promotion in China: A Complete How-To Guide](https://mighil.com/game-promotion-in-china)
[Jingdong Ads: The Complete JD.com Advertising Guide](https://mighil.com/jingdong-ads)
[China Education Business License: A Complete Guide](https://mighil.com/china-education-business-license)
[Bilibili Ads: The Complete Guide to Advertising on Bilibili](https://mighil.com/bilibili-ads)
[How to Publish an App in China: The Complete Guide](https://mighil.com/how-to-publish-an-app-in-china)
[China VATS Licenses: The Complete Guide for {{current_year}}](https://mighil.com/china-vats-licenses)
[China PSB Filing: The Complete Guide for Businesses](https://mighil.com/china-psb-filing)
[ASO in China: How to Rank on Local Android App Stores](https://mighil.com/aso-in-china)
[Alibaba Cloud in China: The Complete Aliyun Guide](https://mighil.com/alibaba-cloud-in-china)
[Content Review in China: The Complete & Up-to-Date Guide](https://mighil.com/content-review-in-china)
[RedNote Ads: The Complete Xiaohongshu Advertising Guide](https://mighil.com/rednote-ads)
[SaaS in China: Compliance, Hosting & Market Entry Guide](https://mighil.com/saas-in-china)
[WeChat E-commerce: The Definitive Guide](https://mighil.com/wechat-ecommerce)
[China Network Culture License: The Complete Guide](https://mighil.com/china-network-culture-license)
[How to Export Data Out of China: CAC Compliance Guide](https://mighil.com/how-to-export-data-out-of-china)
[Alipay for Foreign Businesses: Complete Setup Guide](https://mighil.com/alipay-for-foreign-businesses)
[China Real Name Verification: A Complete Guide](https://mighil.com/china-real-name-verification)
[Social Listening in China: Ultimate Guide to Consumer Insights](https://mighil.com/social-listening-in-china)
[Why I made a DeGoogle directory](https://mighil.com/why-i-made-a-degoogle-directory)
[China AIGC Filing: Complete Guide to AI Compliance & Regulations](https://mighil.com/china-aigc-filing)
[Ahrefs vs Semrush: Which Is Better? [Reddit Checked]](https://mighil.com/ahrefs-vs-semrush)
[DeGoogle List: The Best Google Alternatives in {{current_year}}](https://mighil.com/degoogle-list)
[WeChat Mini Games: The Getting Started Guide](https://mighil.com/wechat-mini-games)
[Why Western Tech Stacks Fail in China (And How to Fix Them)](https://mighil.com/why-western-tech-stacks-fail-in-china)
[Best Firebase Alternatives in China for Reliable App Development](https://mighil.com/best-firebase-alternatives-in-china)
[Best AI Form Builders to Create Quick Online Forms](https://mighil.com/best-ai-form-builders)
[Balan: The Boy (film, 2026)](https://mighil.com/balan-the-boy-film-review)
[Are we going to Johor?](https://mighil.com/are-we-going-to-johor)
[Top Chinese Open-Weight AI Models to Watch in {{current_year}}](https://mighil.com/chinese-open-weight-ai-models)
[Tmall Ads: The Complete Advertising Guide](https://mighil.com/tmall-ads)
[Chinese Advertising Law: The Complete & Up-to-Date Guide](https://mighil.com/chinese-advertising-law)
[Douyin Mini Games: The Complete Guide to TikTok Games](https://mighil.com/douyin-mini-games)
[How to Publish an App on the Apple App Store China](https://mighil.com/how-to-publish-app-on-apple-app-store-china)
[The Complete Guide to AWS China in {{current_year}}](https://mighil.com/the-complete-guide-to-aws-china)
[Best Mobile Form Builders for iOS and Android](https://mighil.com/best-mobile-form-builders)
[Top AI Companies in China (The Complete List)](https://mighil.com/top-ai-companies-in-china)
[Mobile App Filing in China: Essential Guide](https://mighil.com/china-app-filing)
[Playing with Georgia](https://mighil.com/playing-with-georgia)
[China B25 ICP License: The Complete Guide for Businesses](https://mighil.com/china-b25-icp-license)
[The Truth About Visiting China: Beyond TikTok and YouTube](https://mighil.com/the-truth-about-visiting-china)
[China GEO: The Complete Guide to AI Optimization in China](https://mighil.com/china-geo)
[All new bear blog CSS playground](https://mighil.com/all-new-bear-blog-css-playground)
[Domain Rating: How It Works and Why It Matters](https://mighil.com/domain-rating)
[China PIPL: The Complete Guide to Data Privacy](https://mighil.com/china-pipl)
[Baidu Ads: The Complete Guide to Baidu Search and PPC Ads](https://mighil.com/baidu-ads)
[10 Things China Does Better Than Most Countries](https://mighil.com/10-things-china-does-better-than-most-countries)
[Micro-animations for the web](https://mighil.com/micro-animations-for-the-web)
[China Foreign Investment Negative List: A Complete Guide](https://mighil.com/china-foreign-investment-negative-list)
[WeChat Mini Programs: A Beginner's Guide](https://mighil.com/wechat-mini-programs)
[How to Register a Trademark in China (2026–2027 Guide)](https://mighil.com/how-to-register-a-trademark-in-china)
[How ChatGPT Retrieves, Ranks, and Cites Sources](https://mighil.com/how-chatgpt-retrieves-ranks-and-cites-sources)
[Best WordPress Themes for Blogging (Expert Choices)](https://mighil.com/best-wordpress-themes-for-blogging)
[WeChat Mini Program Filing in China: The Complete Guide](https://mighil.com/wechat-mini-program-filing-china)
[How to Build a Help Center That Works for Humans and AI](https://mighil.com/how-to-build-a-help-center-that-works-for-humans-and-ai)
[How to Blog as a Bootstrapped SaaS Company](https://mighil.com/how-to-blog-as-a-bootstrapped-saas-company)
[The void and the crown](https://mighil.com/the-void-and-the-crown)
[Docker Hub in China: What Developers Need to Know](https://mighil.com/docker-hub-in-china)
[The History of OpenAI: OpenAI Lore Explained](https://mighil.com/history-of-openai)
[The History of Anthropic: Anthropic Lore Explained](https://mighil.com/history-of-anthropic)
[GLM 5.2 Review: What's Real and What's Marketing?](https://mighil.com/glm-5-2-review)
[The Future of Software Is Conversational](https://mighil.com/future-of-software)
[How to Access the Apple App Store China (Tips for Expats & Travelers)](https://mighil.com/apple-app-store-china)
[Notes from building Tinkerfont](https://mighil.com/notes-from-building-tinkerfont)
[One dog, one bad afternoon](https://mighil.com/one-dog-one-bad-afternoon)
[How to Create a WeChat Official Account (Essential Guide with Steps)](https://mighil.com/how-to-create-a-wechat-official-account)
[Soumya](https://mighil.com/soumya)
[Douyin E-Commerce: The Complete Guide to TikTok China](https://mighil.com/douyin-e-commerce)
[I don't know why she came to mind today.](https://mighil.com/i-dont-know-why-she-came-to-mind-today)
[Notes from building invoicemon](https://mighil.com/notes-from-building-invoicemon)
[Life in Chengdu as an Expat (Chengdu Live & Work Guide)](https://mighil.com/life-in-chengdu-as-an-expat)
[the school photo](https://mighil.com/the-school-photo)
[how to delete multiple voice memos at once in macos](https://mighil.com/how-to-delete-multiple-voice-memos-at-once-in-macos)
[context engineering is about legible intent](https://mighil.com/context-engineering-is-about-legible-intent)
[China Game Publishing: The Complete Guide for 2026](https://mighil.com/china-game-publishing)
[the inference reckoning](https://mighil.com/the-inference-reckoning)
[Living in China: Pros and Cons of China Expat Life](https://mighil.com/living-in-china)
[Mini Shai Hulud: Supply Chain Worm Explained in Detail](https://mighil.com/mini-shai-hulud)
[Best NPM Packages for Modern Web Development in 2026](https://mighil.com/best-npm-packages)
[Google AI Overviews: Key Facts, Features, and Impact](https://mighil.com/google-ai-overviews)
[AI Search Expert: A Smarter SEO Expert. That's It.](https://mighil.com/ai-search-expert)
[Cafés in Chengdu for remote work (成都远程办公咖啡馆清单)](https://mighil.com/cafes-in-chengdu)
[Steam in China: Key Facts Explained in Detail](https://mighil.com/steam-in-china)
[App Monetization in China: Key Facts Explained in Detail](https://mighil.com/app-monetization-in-china)
[An AI Blueprint for the New UDF Government in Kerala](https://mighil.com/an-ai-blueprint-for-the-new-udf-government-in-kerala)
[the hot zone (book, 1994)](https://mighil.com/the-hot-zone-book-1994-review)
[何日君再來](https://mighil.com/when-will-you-return)
[MyStatus: brew your own status site using Cloudflare Workers](https://mighil.com/mystatus)
[金蛇狂舞_demo](https://mighil.com/dance-of-the-golden-snake-demo)
[when you anthropomorphize llms](https://mighil.com/when-you-anthropomorphize-llms)
[the attic of forgotten time](https://mighil.com/the-attic-of-forgotten-time)
[building, remixing, and watching "the shining" in china](https://mighil.com/building-remixing-and-watching-the-shining-in-china)
[Google Play Store in China: Key Facts Explained in Detail](https://mighil.com/google-play-store-in-china)
[Does WordPress Work in China? (Key Facts Explained)](https://mighil.com/does-wordpress-work-in-china)
[eko (film, 2025)](https://mighil.com/eko-flim-2025-review)
[MyGB: brew your own guestbook using Cloudflare Workers](https://mighil.com/mygb-brew-your-own-guestbook-using-cloudflare-workers)
[subscriptions in 2025](https://mighil.com/subscriptions-in-2025)
[How to Make Your Website Load Faster in China](https://mighil.com/how-to-make-your-website-load-faster-in-china)
[my cloudflare tunnel setup for shopify app development](https://mighil.com/my-cloudflare-tunnel-setup-for-shopify-app-development)
[on religion, belief, and finding meaning in the absurd](https://mighil.com/on-religion-belief-and-finding-meaning-in-the-absurd)
[how to build an app with nuxt and bun](https://mighil.com/how-to-build-an-app-with-nuxt-and-bun)
[⛤ the sorcerer](https://mighil.com/the-sorcerer)
[The Complete Guide to Image File Formats](https://mighil.com/the-complete-guide-to-image-file-formats)
[thoughts on the latest openai api account mixpanel breach](https://mighil.com/thoughts-on-the-latest-openai-api-account-mixpanel-breach)
[soft synth vs. making actual music](https://mighil.com/soft-synth-vs-making-actual-music)
[wordpress themes quick downloader](https://mighil.com/wordpress-themes-quick-downloader)
[on self-hosting your static assets or any piece of media](https://mighil.com/on-self-hosting-your-static-assets-or-any-piece-of-media)
[(don't) feed the monkey](https://mighil.com/dont-feed-the-monkey)
[one battle after another (film, 2025)](https://mighil.com/one-battle-after-another-film-2025)
[script to show post time next to date on bear blog](https://mighil.com/script-to-show-post-time-next-to-date-on-bear-blog)
[on bear blog performance improvements](https://mighil.com/on-bear-blog-performance-improvements)
[on extracting wechat database encryption keys (macos edition)](https://mighil.com/on-extracting-wechat-database-encryption-keys-in-macos)
[why self-host fonts (woff2 & variable)](https://mighil.com/why-self-host-fonts)
[Best Websites to Download Free SVG Images and Icons](https://mighil.com/best-websites-to-download-free-svg-images-and-icons)
[on cloudflare outage](https://mighil.com/on-cloudflare-outage)
[What Is Query Fan-Out (in AI SEO, GEO and AEO)](https://mighil.com/what-is-query-fan-out)
[the epistemological problem of other minds](https://mighil.com/the-epistemological-problem-of-other-minds)
[Best Programming Languages for Beginners (Primer)](https://mighil.com/programming-languages-for-beginners)
[The Complete Guide to Local Development Environments](https://mighil.com/the-complete-guide-to-local-development-environments)
[what's in my inventory?](https://mighil.com/whats-in-my-inventory)
[Why Holistic SEO and GEO Matter in a Polluted Internet](https://mighil.com/why-holistic-seo-and-geo-matter-in-a-polluted-internet)
[script to sort posts by month on bear blog](https://mighil.com/script-to-sort-posts-by-month-on-bear-blog)
[bulk canonical URL updater script for bear blog](https://mighil.com/bulk-canonical-url-updater-script-for-bear-blog)
[Guillermo del Toro's Frankenstein (2025, film)](https://mighil.com/guillermo-del-toros-frankenstein-2025-film)
[re: google de-indexed my bear blog](https://mighil.com/re-google-de-indexed-my-bear-blog)
[generative engine optimization](https://mighil.com/generative-engine-optimization)
[Best React Icon Libraries for 2026](https://mighil.com/best-react-icon-libraries)
[anxiety](https://mighil.com/anxiety)
[fran the man (film, 2025)](https://mighil.com/fran-the-man-film-2025)
[How to Choose a Web Development Agency in Kerala](https://mighil.com/how-to-choose-a-web-development-agency-in-kerala)
[crushmon v1.0.2 and yurl wip](https://mighil.com/crushmon-v102-and-yurl-wip)
[so here i am](https://mighil.com/so-here-i-am)
[let me feel the film first](https://mighil.com/let-me-feel-the-film-first)
[The Modern Principles of Effective Website Design](https://mighil.com/the-modern-principles-of-effective-website-design)
[Why Web Design Can Be Minimal Yet Effective](https://mighil.com/why-web-design-can-be-minimal-yet-effective)
[How AI Will Transform Kerala's Job Market](https://mighil.com/how-ai-will-transform-keralas-job-market)
[Why SEO is Ideal for Small Businesses in Kerala](https://mighil.com/why-seo-is-ideal-for-small-businesses-in-kerala)
[How to Start a Startup in Kerala](https://mighil.com/how-to-start-a-startup-in-kerala)
[The Complete Guide to Learning SEO in Kerala](https://mighil.com/the-complete-guide-to-learning-seo-in-kerala)
[The Best Way to Learn Programming in Kerala](https://mighil.com/learn-programming-in-kerala)
[Dies Irae EP](https://mighil.com/dies-irae-ep)
[the man had been in the room for three days](https://mighil.com/the-man-had-been-in-the-room-for-three-days)
[aïcha (preview)](https://mighil.com/aicha)
[why middle eastern horror gets under my skin](https://mighil.com/why-middle-eastern-horror-gets-under-my-skin)
[cedar rapids (film, 2011)](https://mighil.com/cedar-rapids-film-2011)
[crushmon v1.0.0: ftp feature and moving off vercel](https://mighil.com/crushmon-v1)
[bear blog dashboard post counter plugin](https://mighil.com/bear-blog-dashboard-post-counter-plugin)
[configuring bear blog's media proxy](https://mighil.com/configuring-bear-blog-mediaproxy)
[using a realme laptop for containerized apps via cloudflare tunnel](https://mighil.com/using-a-realme-laptop-for-containerized-apps-via-cloudflare-tunnel)
[a thousand eyes dry...ഓമനേ നീ വരും നാളുമെണ്ണിയിരുന്നു ഞാൻ](https://mighil.com/a-thousand-eyes-dry)
[roygbiv in fragments](https://mighil.com/roygbiv-in-fragments)
[terms of service](https://mighil.com/terms-of-service)
[everything must go (film, 2010)](https://mighil.com/everything-must-go-film-2010)
[appetite collapse](https://mighil.com/appetite-collapse)
[baby you've got a nightmare](https://mighil.com/baby-youve-got-a-nightmare)
[group chats are purgatory](https://mighil.com/group-chats-are-purgatory)
[the watchers](https://mighil.com/the-watchers)
[ok but what even are vibes?](https://mighil.com/ok-but-what-even-are-vibes)
[how to add popover previews for links on hover](https://mighil.com/how-to-add-popover-previews-for-links-on-hover)
[35 and chill..south](https://mighil.com/35)
[wtf rauchg](https://mighil.com/wtf-rauchg)
[when you're close to me](https://mighil.com/when-youre-close-to-me)
[bunny, world's first "curiosity" device for kids](https://mighil.com/bunny-worlds-first-curiosity-device-for-kids)
[mission: impossible - the final reckoning (film, 2025)](https:/
