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Google Tag Manager is on 6,566 of the scanned sites, Microsoft Clarity on 1,296, and 1,128 run both. Counted from the latest scan of each site.
A tag management system for configuring marketing and analytics tags on websites and mobile apps from one web interface.
6,566 sites66% of the 10,009 scanned sites using Analytics & Tag Management+11 sites in the last 90 days, freeFree heatmaps and session recordings from Microsoft for websites, Shopify stores and mobile apps, with no traffic limits.
1,296 sites13% of the 10,009 scanned sites using Analytics & Tag Management+2 sites in the last 90 days, freeA switch is a confirmed removal of one and an addition of the other on the same site, between two of our monthly scans.
No switches between the two yet. We rescan every site monthly and count each one here.
Using Google Tag Manager and not Microsoft Clarity.
Using Microsoft Clarity and not Google Tag Manager.