Loading…
SeeTheStackSeeTheStackLoading…
Google Tag Manager is on 6,566 of the scanned sites, Google Analytics on 5,866, and 5,517 run both. Counted from the latest scan of each site.
Google's free web and app analytics platform, wired into its advertising and publisher tools.
5,866 sites59% of the 10,009 scanned sites using Analytics & Tag Management+9 sites in the last 90 days, freemiumA tag management system for configuring marketing and analytics tags on websites and mobile apps from one web interface.
6,566 sites66% of the 10,009 scanned sites using Analytics & Tag Management+11 sites in the last 90 days, freeA switch is a confirmed removal of one and an addition of the other on the same site, between two of our monthly scans.
No switches between the two yet. We rescan every site monthly and count each one here.
core-js44%Using Google Analytics and not Google Tag Manager.
Using Google Tag Manager and not Google Analytics.